Hi, my name is Eminenur Kesmen, and I am 18 years old. I have been studying at cegep Montmorency in Accounting and Management technology. In this page I will name you some words that relate to business management which will later help students who may want to study in this field.
2- Macro environment
Noun
external variables having a general influence on companies
Example: This can only have a tiny influence on these variables, or even have no influence.
fr: Macroenvironnement
Courtesy
Noun
It is the politeness and delicacy that we have with a consumer during a meeting or only when we are in contact with them
Example: When the client joins you, you have to greet them in the best way and speak carefully throughout the meeting
fr: Courtoisie
Credibility
Noun
Credibility is building trust and a bond with customers
Example: When we performed in a manner satisfactory to customers. This therefore creates a bond between us and the customers and also of course trust.
fr: crédibilité
disciplined
Noun
fr: Discipline
External customer
Noun
People who buy a good or service from a supplier
Example: An individual who purchases or consumes the products or services of the Guess company
fr: Client externe
Global challenge
Noun
It's to be able to develop all the skills to foreigners
Example: Apple which has managed to open several scursales in several different countries
fr: Défi mondial
HR competence
Noun
ability to mobilize a specific combination of knowledge, know-how and skills to achieve a given level of performance.
Example: with this process the employee will be able to better train the new worker and the new employee will feel at ease and not in stress
fr: Compétences des RH
Internal customer
Noun
People who are part of the company and who rely on 'someone' to get the job done right
Example: the management that issues a request for the purchase of products by buyers to prepare it
fr: Client interne
Leadership
Noun
The leader has personal skills which give him a difference and which allow him to be listened to and followed by a group of people
Example: Knowing how to communicate with employees and having a good team spirit defines leadership
fr: Leadership
market
Noun
Set of people or organizations who buy or are likely to buy a product
Example: the place where we will buy products.Nike is one of the places where we can find many of our needs
fr: Marché
Marketing mix
Noun
a combination of factors that can be controlled by a company to influence consumers to purchase its products.
Example: These include sales promotions, advertising, public relations, special offers etc. Every marketing channel used needs to be suitable for the product, the price of the product as well as the consumer the product is being marketed to
fr: Marketing mix
maximum expectations
Noun
The most desired degree of which there is rapture
Example: When a customer receives the best service, even more than she expects, it will therefore create confidence in this employee and even for the company.
fr: Attentes maximales
minimum expectations
noun
The degree to which it is below which there is frustration
Example: If during a question, the employee does not respond adequately, the expectations of this customer will therefore be very low towards the service
fr: attentes minimales
Overall competition
Noun
Situation resulting from the interaction of many companies sharing the consumer's income in a given market.
Example: Competition between telephone companies just like Apple and Samsung
fr: Concurrence générale
Positioning
noun
A fact for a company or its products to situate it in the minds of consumers, according to its attributes, compared to competing companies
Example: German cars like BMW or Mercedes are mostly more efficient than cars from other countries like Ford or Kia
fr: Positionnement
Proactivity
Noun
Ability to predict events and take action to bring about desired change
Example: At Staples, they must take steps to better welcome customers in back to school
fr: Proactivité
Product
Noun
Object or service intended for sale
Example: A consumer who buys an object, a food or anything else. So this is a product
fr: Produit
Scheduled client
Noun
Those who have a very precise idea of their service needs
Example: When I go to Nike to buy shoes, I already know the shoe size I want to receive
fr: Client Programmé
Targeting
Noun
Action which consists in choosing a market segment on which the company will focus its marketing efforts
Example: A marketing manager who focuses on evolving the products and services of this company
fr: ciblage
unscheduled customers
Noun
The one who has no idea of his needs when he comes into contact with the staff
Example: When I go to Bestbuy and I don't know what to buy for a computer
