Ad attached is the one that is adhered or subjected by any means to a facade , wall, fence or rail
Example: In attached outdoor advertisements, the advertisement is attached or fastened by any means to the facades, walls, fences or railings of the property.
es: anuncio adosado
advertising marquee
noun
They are an advertising format capable of massifying and promoting a brand or product. Today they exist and are used in almost every country in the world and there are a number of models that are commonly used at bus stops
Example: They exist in large and small sizes, all depending on the use you want to give to the advertising marquee
es: Marquesina publicitaria
Air dancer
Noun
Example: A simple way to draw customers' attention to a business is to use the Air Dancer.
es: Bailarín de aire
Banderole
They are the most used outdoor advertising media to show a promotional event.
Example: In Plaza Sendera, the Smart Fit gym uses banderoles to attract people's attention.
es: Banderola
Banner
Noun
A banner, or more formally web banner, is an advertising format on the Internet. It is a type of ad that is generally used in advertising called display, advertising pieces of graphic content that are located on different web pages.
Example: The only reply to this, was a great number of loud lamentations from the young woman who had embraced him; and who was wearing a shirt of some children holiday camp, an orange cap and who was holding a BANNER-bearer.
es: Bandera en internet
Brand image
Noun
The impression of a product held by real or potential consumers.
Example: Every business needs to hire an expert to create its brand image.
es: Imagen de marca
Branding
Noun
They are actions aligned with the positioning, purpose and values of a brand. Its objective is to awaken sensations and create conscious and unconscious connections, which will be crucial for the customer to choose your brand at the time of purchase.
Example: Recognizing that customers want to deal with one company to meet their transportation and logistics needs is quite crucial for online BRANDING.
es: Marca
Business strategy
Noun
A business strategy outlines the plan of action to achieve the vision and set objectives of an organization and guides the decision-making processes to improve the company’s financial stability in a competing market.
Example: Based on their work Rousseau (1995) developed a more exhaustive model to demonstrate the linkage between BUSINESS STRATEGY and HR practices by developing "buy strategy" and "make strategy" wherein organisations who are 'defenders' use the 'make strategy' to develop their resources and 'prospectors' use 'buy strategy' to acquire human resources
es: Estrategia de negocios
canvas
Noun
A strong, coarse unbleached cloth made from hemp, flax, cotton, or a similar yarn, used to make items such as sails and tents and as a surface for oil painting.
Example: The price of the canvas depends on the size and the amount of ink spent on them
es: Lonas
Corporate identity
Noun
A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public
Example: The aim is to leverage CORPORATE IDENTITY and image.
es: Identidad corporativa
Creative industry
Noun
Example: The drive of someone within a CREATIVE INDUSTRY needs no encouraging as it may do in the service industry; they work hard because they love their profession.
es: Industria creativa
Display
Noun
Device of certain electronic devices that allows information to be displayed to the user in a visual or tactile way
Example: The museum displays relics found during the excavation of the site
es: Visualizador
Easel
Noun
A self-supporting wooden frame for holding an artist's work while it is being painted or drawn
Example: In the city of Guadalajara, every year thousands of entrepreneurs set up their easel to promote their brand.
es: Caballete
Facade
Noun
The face of a building, especially the principal front that looks onto a street or open space
Example: A business needs a facade for people to identify your business.
es: Fachada
Mobile advertising
Noun
The term mobile advertising refers to any form of advertising that appears on mobile devices such as smartphones and tablet computers.
Example: Mobile advertising is the easiest and cheapest to generate.
es: Publicidad móvil
Museographic design
noun
Discipline which, together with museology, deals with museums. Museography is taken to mean the discipline that deals with the museum in terms of architectural structure, layout of the collections, display and technical solutions, and spaces.
Example: Important brands use museographic design to direct their studies.
es: Diseño Museografico
Negotiation
Noun
discussion aimed at reaching an agreement
Example: The management also realises that newfangled employee relation strategies and techniques will not last in the long run, hence aim at NEGOTIATION and consultation.
es: Negociación
Office design
Noun
The design of offices, in addition to focusing on decoration, does so in the most suitable distribution of spaces, always seeking to promote fluid and effective communication between collaborators in order to reinforce interpersonal relationships between them and with their immediate bosses.
Example: People pay people a lot of money to create an office design.
es: Diseño de oficina
Outdoor advertising
Noun
Outdoor advertising, also known as out-of-home advertising, is advertising that reaches consumers when they are outside their homes
Example: New York is the city with the most outdoor advertising in the world
es: Publicidad exterior
Promotional items
Noun
A promotional item, promotional gift or merchandising product is a product on which a logo or slogan has often been printed and is used for advertising purposes or as part of a communication campaign
Example: Brands give away promotional items to their customers as a token of their appreciation.
es: articulos promocionales
Render
noun
This consists of an image generated through a 2D or 3D model
Example: Architects use renders to exemplify their projects
es: representación gráfica
Spectacular
Noun
It is a large format advertisement, normally used for display advertising of any scope, they are of various sizes and are placed at strategic points in a city for greater visibility.
Example: Large companies use spectacular to promote their products or services
es: Espectacular
Storefront
Noun
A storefront or shopfront is the facade or entryway of a retail store located on the ground floor or street level of a commercial building, typically including one or more display windows. A storefront functions to attract visual attention to a business and its merchandise
Example: In order to have a successful business, it is necessary to have a large and eye-catching storefront.
es: Escaparate
Studio
Noun
Room or premises destined to dispatch business, to work
Example: Designers require a creative studio to develop projects.
es: Despacho/estudio
Styrene
Noun
An unsaturated liquid hydrocarbon obtained as a petroleum byproduct. It is easily polymerized and is used to make plastics and resins.
Example: Styrene material is one of the most widely used materials for the creation of advertisements.
