You work for a small or big company and help them to improve the communication with the customers. Your work in a special department with other people who have the same goal as you. It is enriching for you and the development of them
He is responsible for all the communication on the web platforms used by the company. These digital channels are mostly company website(s), social medias, email marketing, online display ads, corporate blogs and many others. He may drive relevant consumers with the goal of improving brand recognition.
He check his/her emails regulary during his shift and respond with a professional vocabulary. He also does many meetings with his team to check the development of their projects and solve the difficulties they have. He should watch the statistics of their activities to see if it works or not. He makes some actions to solve them and, finally brainstorm with the team to find other ideas for their business plan.
He works in a building or another place, but normally in a building behind his desk and a computer. He can move in his area to meet other employees or clients.
You should get a degree in marketing or communication in the beginning because company always love new employees who have a great degree in a university. You should also cultivate your own online experience with websites and social medias to learn from them. You can go to conferences to learn even more about some subjects you are ot a specialist at all and read a lot of articles about marketing on internet or magazines.
The amout his not clear in this idurtry but it can go from 40 000$ to 100 000$ for the all stars in some companies
As I said before, a digital marketer should get more experiences with conferences and articles in the internet. They need to improve their knowleage with informations from outside their job
It can be a risky job because the consequences of your decisions are huge. If you are not focus on what you say or write, it can be bad for all the organisation and his image. The commnication in a company is important and you are supposed to be a master in this discipline.
There could be replaced in the future for simple tasks that a little bit everybody can do, but not for more sophisticated things. Makes a great advertising compaigns needs a lot of logistic where robots can help, but not the essential activities that need creativity.
The average is 65 years old because it is considered as a regular desk job